Discover your authentic life and career with Suzy Welch, professor at NYU Stern School of Business and creator of the proven Becoming You methodology.

A roadmap to answer: "What should I do with my life?"

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Feeling stuck in your career? Unsure of your true purpose?

Through my teaching, workshops, podcast, books, assessment tools, and newsletter, my purpose is to help you find your purpose, taking meaningful action to live a life of clarity and design.

If you’re here to learn about Becoming You, my self-discovery and career-exploration methodology, or the 10-10-10 decision-making system, you’re in the right place. While different in application, both tools have the same intention: Lives of more authenticity, clarity, and alignment, even amidst the sometimes daunting (and often messy) beauty of life.

Welcome! I’m glad you’re here.

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What's New?

  • Digital Assessment

    The Values Bridge

    Discover the values that truly motivate you. Then, launch your journey to authenticity.

  • Podcast
    Episode 92

    How To Never See Anything The Same Again: Part 2

    What if the stories you inherited about where you come from were all a lie?

    In part two of a three-episode Becoming You series about the places you travel and the self-discoveries that arise, your host Suzy Welch voyages to Sicily. Not for sun-drenched escapism or waterfront glamour (hello White Lotus), but to confront the whispered mythology that shaped her childhood and, without her knowing it, her values. This is an episode about ancestry, silence, and the stories families tell to survive.

    Suzy takes us to Caltanissetta, her family’s ancestral village in the center of Sicily, where a long-told narrative of nobility and elegance collides with historical truth, about the kind of suffering that forces people to choose between staying—or running for their lives. What unfolds is not just a revelation about where her family came from, but a profound insight into a core value she would later name Scope: the desire (or lack thereof) for risk, stimulation, and a big, expansive life.

    This episode explores:

    How generational trauma gets buried under idealized fictions
    The difference between grief and gratitude when facing your family’s past
    How values like Scope shape whether we run toward calm and security vs chaos and excitement
    With vulnerability, honesty, and unexpected joy, Suzy reflects on her ancestors’ courage, and their decision to leave everything behind, cross an ocean, and choose uncertainty over suffering. And she asks the question at the heart of this series: What do the places you’ve been reveal about who you are?

    Next week, the journey continues—in Paris—where a completely different truth waits to be discovered. Because sometimes, you have to travel all the way across the world to meet yourself.
  • Digital Assessment
    Pie360 Feedback

    PIE360 Feedback

    Grow your life and career with the only feedback tool designed to measure the three key drivers of long-term success: the quality of your personal relationships, ideas, and execution.

  • Becoming You Intensive

    Becoming You: Three-Day Intensive

    We all want lives of meaning, lives that make us feel alive. But how, exactly, do we find them? In just three days, partake in the Becoming You methodology to create nothing short of a roadmap to your future.

  • News

    NYU Stern Initiative on Purpose and Flourishing

    A vibrant community of scholars, leaders, and practitioners gathered in conversation and action to advance the discovery of authentic meaning and fulfillment.

  • Book

    Becoming You: The Proven Method for Crafting Your Authentic Life and Career

    An inspiring, wise, and highly practical method for discovering your true self and the fulfilling career meant just for you.

Courses

Becoming You: Crafting the Authentic Life You Want and Need

Designed for anyone who’s ever wondered, “What should I do with my one wild and precious life?”

Becoming You is a multi-part, interactive methodology that guides individuals through the profound, exhilarating, and sometimes surprising journey to their authentic purpose, a life and career rich with meaning, impact, and growth.

The Becoming You process grows out of the belief that such lives exist in our “Area of Transcendence,” the intersection of our deeply held values, our unique aptitudes, and the areas of emotional or intellectual interest that provide opportunities for financial flourishing.

10-10-10: A Life Transforming Idea

Designed to help people, families, and teams make values-driven decisions. Endorsed by Oprah. Taught at Harvard.

In today’s accelerated world of competing priorities, evolving options, and increasing information overload, we can find ourselves steered by impulse, stress, or expedience. Are our choices the right ones? 10-10-10 is an accessible, proven decision-making system that has helped millions of people around the world and stands ready to help you.

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  • "Let Suzy Welch be your guide. She has been mine on many occasions. She will take you on a journey into yourself and help you find your path forward."

    Hoda Kotb

    Former host, The Today Show

  • "With humor, humanity, and expert guidance, Becoming You helps you find your purpose and direction. This book is especially needed today."

    Jonathan Haidt

    Author of The Anxious Generation

  • "​​Wise and brilliant!"

    Hailee Steinfeld

    Actress, singer, songwriter

  • "I read Becoming You thinking I could help my grandson. I'm 74 so I did NOT expect it to be for me. IT IS. Maybe it isn’t all over for me."

    Connie S.

    Retiree

  • "Becoming You helped me feel more confident about my decision to leave my job. I’m putting in my two weeks officially today!"

    Shelbi J.

    Writer & Marketing Consultant

  • "Becoming You — the most important class I took — was such a privilege. I was an art major and never painted a self-portrait like the one we did together."

    Michael Lopez

    Former NYU MBA student

  • "‘Wow’ is all I kept saying to myself, as I was blown away by the actionable qualitative and quantitative information I gained. Thank you for your genius!”

    Shay M.

    Senior Manager, Customer Experience & Operations

  • "Through Becoming You, I was able to dig deeper and challenge what I thought were my long held beliefs and values."

    James C.

    Senior Business Advisor