Discover your authentic life and career with Suzy Welch, professor at NYU Stern School of Business and creator of the proven Becoming You methodology.

A roadmap to answer: "What should I do with my life?"

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Find your purpose now!

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Feeling stuck in your career? Unsure of your true purpose?

Through my teaching, workshops, podcast, books, assessment tools, and newsletter, my purpose is to help you find your purpose, taking meaningful action to live a life of clarity and design.

If you’re here to learn about Becoming You, my self-discovery and career-exploration methodology, or the 10-10-10 decision-making system, you’re in the right place. While different in application, both tools have the same intention: Lives of more authenticity, clarity, and alignment, even amidst the sometimes daunting (and often messy) beauty of life.

Welcome! I’m glad you’re here.

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What's New?

  • Digital Assessment

    The Values Bridge

    Discover the values that truly motivate you. Then, launch your journey to authenticity.

  • Podcast
    Episode 53

    Becoming You and…Becoming Me: The Untold Story, Until Now, Because, Well, Here It Is

    Every book has a backstory, and Becoming You (published today, heck yeah!) is no exception. In this episode, we go behind the scenes — not just of the writing of the book, but of the emotional excavation and journey of reinvention it required.

    Told Rashomon-style, this funny, poignant, and intimate episode features the voices of the people who lived the story alongside Suzy: her children, best friend, co-workers, even her trainer. Together, they trace the winding path from personal heartbreak to public purpose—starting with Suzy’s interior reckoning after the death of her husband, through the surprise success of Becoming You as a course at NYU, and her deep hesitation about turning the methodology into a book.

    At its core, Becoming You is a self-discovery method that helps people answer life’s most important question: What should I do with my life? And Suzy knew that writing it down—truly doing it justice—would take everything she had.

    But everything shifts after an unexpected walk in the woods with her daughter—a moment of clarity that becomes the turning point.

    This is the story of how Becoming You came to be. And it’s also the story of how Suzy, in writing it, became herself.
  • Digital Assessment
    Pie360 Feedback

    PIE360 Feedback

    Grow your life and career with the only feedback tool designed to measure the three key drivers of long-term success: the quality of your personal relationships, ideas, and execution.

  • Digital Class

    How to Turn Strategy into Reality — with Linkedin Learning

    Discover two powerful and immediately applicable tools any manager can use to tighten the link between strategy and execution and turn best-laid plans into reality.

  • News

    NYU Stern Initiative on Purpose and Flourishing

    A vibrant community of scholars, leaders, and practitioners gathered in conversation and action to advance the discovery of authentic meaning and fulfillment.

  • Book

    Becoming You: The Proven Method for Crafting Your Authentic Life and Career

    An inspiring, wise, and highly practical method for discovering your true self and the fulfilling career meant just for you.

Courses

Becoming You: Crafting the Authentic Life You Want and Need

Designed for anyone who’s ever wondered, “What should I do with my one wild and precious life?”

Becoming You is a multi-part, interactive methodology that guides individuals through the profound, exhilarating, and sometimes surprising journey to their authentic purpose, a life and career rich with meaning, impact, and growth.

The Becoming You process grows out of the belief that such lives exist in our “Area of Transcendence,” the intersection of our deeply held values, our unique aptitudes, and the areas of emotional or intellectual interest that provide opportunities for financial flourishing.

10-10-10: A Life Transforming Idea

Designed to help people, families, and teams make values-driven decisions. Endorsed by Oprah. Taught at Harvard.

In today’s accelerated world of competing priorities, evolving options, and increasing information overload, we can find ourselves steered by impulse, stress, or expedience. Are our choices the right ones? 10-10-10 is an accessible, proven decision-making system that has helped millions of people around the world and stands ready to help you.

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  • "Let Suzy Welch be your guide. She has been mine on many occasions. She will take you on a journey into yourself and help you find your path forward."

    Hoda Kotb

    Former host, The Today Show

  • "With humor, humanity, and expert guidance, Becoming You helps you find your purpose and direction. This book is especially needed today."

    Jonathan Haidt

    Author of The Anxious Generation

  • "​​Wise and brilliant!"

    Hailee Steinfeld

    Actress, singer, songwriter

  • "I read Becoming You thinking I could help my grandson. I'm 74 so I did NOT expect it to be for me. IT IS. Maybe it isn’t all over for me."

    Connie S.

    Retiree

  • "Becoming You helped me feel more confident about my decision to leave my job. I’m putting in my two weeks officially today!"

    Shelbi J.

    Writer & Marketing Consultant

  • "Becoming You — the most important class I took — was such a privilege. I was an art major and never painted a self-portrait like the one we did together."

    Michael Lopez

    Former NYU MBA student

  • "‘Wow’ is all I kept saying to myself, as I was blown away by the actionable qualitative and quantitative information I gained. Thank you for your genius!”

    Shay M.

    Senior Manager, Customer Experience & Operations

  • "Through Becoming You, I was able to dig deeper and challenge what I thought were my long held beliefs and values."

    James C.

    Senior Business Advisor